Your orders are everywhere.
Website, Facebook, Instagram, TikTok, Shopify, WooCommerce, Converty, Google Sheets, physical store. Every channel has its own format, its own delay and its own oversight.
E-commerce operations platform · Tunisia
From the order to the cash. One single screen.
You know how to sell. It is what comes next that costs you. AsYouShip brings together the orders from all your channels, has your agents confirm your customers, hands your parcels to the right carrier, and shows you what you actually earned.
- Built for cash on delivery
- 18 carriers integrated
- Multi-store
Interface preview — illustrative data.
+150 000
orders processed
on production instances
+1,2 M
history events
every change is timestamped
18
carriers integrated
natively, no development
10
sales channels
from webhook to point of sale
27
life cycle states
one state per real situation
Carriers integrated natively
Afex
Aramex
Best Way Delivery
Big Boss
Dropex
DSGO
First Delivery
Intigo
JAX
Livra
Massar
Mercurius
Navex
TuniGo
X-Delivery
Boutique
The problem
The real mess starts after the order.
Nobody loses money at the moment of the sale. You lose it afterwards: in the calls you did not make, the parcels you did not track, the returns you did not count.
- Facebook order
- Copied into WhatsApp
- A row in Excel
- Agent call
- Carrier website
- Another file
- Return
- Payment
- Manual calculation
Nine tools for a single order. And at the end of the month, a figure nobody really trusts.
What it costs
Four leaks you never see happening.
Your returns eat your margin.
A return is not a status: it is advertising already paid for, a call, a packing job, an outbound shipment, a return shipment and an item tied up.
Your team is working, but you cannot see everything.
Who called? How many times? Who was never called back? Without an answer, an efficient agent and an overwhelmed one look the same.
Your money is scattered.
Cash held by carriers, pending returns, commissions, product costs. Revenue tells you none of this.
The journey
Four steps. One single system.
This is the chain you already live every day. AsYouShip does not reinvent it: it runs it in one place, with the same rules for everyone.
-
01 Receive
They come from everywhere. They land in one place.
Website, Facebook, Instagram, TikTok, Shopify, WooCommerce, Converty, Google Sheets, API, physical store: a single order queue.
Learn more -
02 Confirm
Your agents stop guessing who to call back.
Orders are distributed on several criteria, unreachable customers are followed up automatically, and every attempt changes agent.
Learn more -
03 Deliver
The right parcel goes to the right carrier.
Barcode generated without leaving the screen, routing by governorate or by source, tracking that updates itself.
Learn more -
04 Get paid
You finally see what is left.
Carrier payouts settled manifest by manifest, margin calculated on the real purchase cost of delivered items.
Learn more
Confirmation
An unconfirmed order is not a sale yet.
Confirmation is not paperwork: with cash on delivery, it is the step that decides whether your advertising was profitable or wasted.
- Stop handing out orders at random Distribution takes into account how fresh the order is, the best time slot to call, whether the customer is already known, the basket value, geographic coverage and the number of attempts already made.
- Night orders are not called at 3 a.m. They are held until the most effective calling hour, instead of burning an attempt for nothing.
- An unreachable customer is called back — by someone else Follow-ups at 2 h, 4 h, 24 h and 48 h, with a different agent every time. A second voice often changes the outcome.
- Giving up becomes a decision, not an oversight After a number of attempts you choose, the order is abandoned automatically — and the decision stays on record.
One order, two agents, three hours.
Live
Without the system, this order would have been called once, then forgotten.
Delivery
18 carriers. One single workflow.
Every carrier has its own interface, its own vocabulary and its own export. AsYouShip puts them all behind the same screen: you change provider without changing how your team works.
- Order confirmed
- Routing rule
- Carrier
- Barcode
- Pickup
- Delivery
Afex
Aramex
Best Way Delivery
Big Boss
Dropex
DSGO
First Delivery
Intigo
JAX
Livra
Massar
Mercurius
Navex
TuniGo
X-Delivery
Boutique
Your carrier is not on the list? The architecture is built to add more — let us talk about it.
Profitability
Your revenue does not tell you how much you earn.
Revenue adds orders together. Margin takes out the product, the shipping, the returns and the commissions. These are two very different stories — and only one of them pays your bills.
- Margin is calculated on the real cost Not on an estimate: on the actual purchase price of the items truly delivered, by product, by order and by store.
- Carrier payouts are reconciled Settled manifest by manifest: you know what has been collected, and what has not.
- Cash fits on one screen Registers, collections and transfers, in the same place as the orders that generated them.
On 100 delivered orders
Delivered orders
Delivered revenue
48 200 DT
Purchase cost of delivered items
− 21 350
Shipping
− 6 480
Returns
− 3 120
Agent commissions
− 1 240
Real margin
16 010 DT
Illustrative amounts. On your own account, every line comes from your own purchase costs.
The problem is no longer getting orders.
The problem is turning them into money.
AsYouShip takes it from there.
Sales channels
Sell wherever you want. Work in one place.
AsYouShip is not fighting to own your sale. You keep your store and your social pages: the platform takes over from the order onwards.
Life cycle
27 states. Because the field does not know just three.
Most tools stop at "shipped" then "delivered". Here, every real situation on the ground has its own state — and every transition carries its author and its timestamp.
- Arrival Created 1
- Handling Confirmed 2
- Logistics Pickup 3
- Outcome Delivered 7
And every branch that reality forces on you:
- Abandoned 23
- No Reply 11
- Cancelled, unreachable 21
- At the depot 4
- Out for delivery 5
- Anomaly 6
- Return received 9
Customer check
Something does not add up: we check before committing to a shipment.
Packing
The parcel is being prepared — and the stock is already reserved.
Delivery postponed
The customer asked for another day. This is neither a failure nor a delivery.
Stock review
The item is missing or does not match: the order is waiting for a decision.
Exchange to approve
The customer wants another size, another colour, another product.
Duplicate creation
The same order was entered twice. It is set aside, not shipped twice.
Claim
The parcel has left, but the case is not closed.
Traceability
When something happens, you know why.
Every state change, every edit to a tracked field and every API call carries its author and its timestamp. This is not a technical log: it is what settles a dispute with a carrier or a discussion with an agent.
More than one million history events on a single production instance.
Parcel #10482 — log
Audit log
- 10:31 Order assigned to Sana Automatic distribution
- 10:42 Call made Sana B.
- 10:44 State changed: Created → No Reply Sana B.
- 12:47 State changed: No Reply → Confirmed Karim T.
- 13:12 Pickup generated Workshop
- 14:04 Parcel handed to the carrier First Delivery
Who is it for?
Which of these days do you recognise?
You sell. The rest eats your days.
« Orders are scattered between the website, Facebook, Instagram and TikTok. And nobody really knows the real return rate. »
Everything lands in one place, with the net margin per product.
See the detail- One queue for all your channels
- Confirmation and return rates, in figures
- Real margin, product by product
Your agents are working. But are they working on the right orders?
« Two agents call the same customer, unreachable ones get lost, and nobody knows who performs. »
Automatic parcel distribution, scheduled follow-ups, per-agent statistics.
See the detail- Distribution by score, not at random
- Follow-ups at 2 h, 4 h, 24 h, 48 h — with another agent
- Performance per agent, measured and comparable
One file per carrier, and states that are never up to date.
« Every carrier has its own interface, its own vocabulary and its own export. Tracking always ends up being done by hand. »
One single tracking view, fed automatically by the carriers' APIs.
See the detail- 18 delivery integrations, natively
- Pickups, manifests and merged documents
- Anomalies and stuck parcels surface on their own
Several stores. One single login.
« You need a tool, an account and a routine per store — and manual addition to know where you stand. »
One login, several stores, shareable catalogue.
See the detail- Switch store without logging in again
- Catalogue shareable between stores of one account
- Every request walled off by store, right into the API
Sellers, commissions, and no way to keep track.
« Tracking what each seller sold, what they owe and what you owe them always ends up in a spreadsheet. »
Seller module, commissions, invoices and payouts.
See the detail- Commission rate per seller
- Commission and invoice log
- Seller payouts tracked
Before / After
The same working day, twice.
Objections
The questions we are asked before signing.
No. AsYouShip is not fighting to own the sale: it takes over afterwards. You keep Shopify, WooCommerce, Converty or your physical store, and you run confirmation, delivery, returns and profitability from AsYouShip.
Yes. The connection uses HMAC-signed webhooks and brings orders, draft orders and products up into AsYouShip.
Yes. The products and orders of your WordPress store are synchronised into AsYouShip.
Yes, through OAuth 2.0 and webhooks: orders arrive in real time and the catalogue is synchronised. One honest detail: price updates do not yet reach the variants, and the variant is what the system reads. We would rather say so beforehand than afterwards.
That is the starting point of the product. With COD, phone confirmation decides profitability, a return is a real cost and the money is collected by the courier: AsYouShip is built around these three realities, not around online payment.
Orders are distributed among your agents according to a score: how fresh the order is, a good time slot to call, whether the customer is already known, the basket value, geographic coverage and the number of attempts already made. Unreachable customers are followed up at 2 h, 4 h, 24 h and 48 h, with a different agent each time. After a number of attempts you set, the order is abandoned automatically — and the decision stays on record.
Yes. One login, several stores, switching without logging in again, and a catalogue that can be shared between the stores of one account. Every request stays walled off by store, including in the public APIs.
Yes. A return has its own states — anomaly, return received — and is handled by scanning the barcode, like a pickup. It is counted in the margin, not just in a statistic.
A question that is not here? Ask it during the demo.
Take back control of what happens after the sale.
A guided demo on your real cases: your channels, your volume, your carriers. About thirty minutes, and a straight answer.